Company form
All

Market snapshot

Online store in Odense Kommune

56Worth a closer look High confidence Municipality · 213,140 residents
Municipality only Within 3 km Within 10 km Within 25 km Within 50 km
Why the number of webshops is falling

Since 1 January 2025 the Danish industry codes (DB25) no longer have a separate code for online shops. Webshops are now registered by what they sell, clothing, electronics, furniture and so on, and are counted under those business types instead.

The businesses shown here are mainly registered with the new codes for intermediation in retail (typically online marketplaces and platforms), together with businesses that closed while they still had the old webshop codes. The drop over 3 years therefore mostly reflects the new codes, not webshops closing, and the number will keep falling as older registrations disappear.

There are 28 active businesses in the category “Online store” in Odense Kommune - 1.3 per 10,000 residents.

That is about the same as similar-sized areas (median 1.2 per 10,000). With the typical density you would expect about 25.

In the last 3 years 45 opened and 114 closed (net -69).

The population is 213,140 and has grown 4.1% over 5 years.

Some signals point to room for a new business.

Active now
28
+7 vs 12 months ago
Per 10,000 residents
1.3
similar areas: 1.2 · DK: 1.0
Opened / closed (3 yrs)
45 / 114
last 12 months: 10 / 3
Population
213,140
5-year change: +4.1%

Active businesses over time

Odense Kommune
0501001502002014Q2 16Q3 18Q4 202023Q2 25Online store

Openings and closures per year

050100Opened 2017: 65Closed 2017: 642017Opened 2018: 70Closed 2018: 662018Opened 2019: 75Closed 2019: 822019Opened 2020: 67Closed 2020: 772020Opened 2021: 83Closed 2021: 992021Opened 2022: 54Closed 2022: 752022Opened 2023: 51Closed 2023: 892023Opened 2024: 22Closed 2024: 902024Opened 2025: 4Closed 2025: 22025Opened 2026: 7Closed 2026: 12026
OpenedClosed

Why this score (56/100)

Room in the market44
Population growth74
Momentum65
Survival56
Financial trend41

50 = average. The score compares this area with others of the same type and size. How it's calculated

Financials

Median gross profit
DKK 1.0m
6 companies filed
Profitable
50%
gross profit trend -17.9%
-500k0500k1.0m1.5m20172019202120232025Odense KommuneDenmark
Odense KommuneDenmark

Only companies (ApS/A/S) publish accounts - sole proprietorships don't. Small companies usually report gross profit, not revenue.

Deeper numbers

Survival, trouble signs, competition and people for online store in Odense Kommune.

Survival

Still open after 1 year54% · Denmark: 61%
Still open after 3 years22% · Denmark: 27%
Still open after 5 years9% · Denmark: 12%

Businesses that closed in the last 10 years were open for 2.4 years on average. · Denmark: 2.9

Share of businesses started in the 10 years before each mark that were still open after 1, 3 and 5 years.

Trouble signs

Closed within 2 years of opening (last 12 months)1
Companies with negative equity33% · Denmark: 34%
Losses two years in a row17% · Denmark: 27%

Equity and losses from annual reports 2025.

Financial health

Made a loss50% · Denmark: 51%
Median equity ratio19% · Denmark: 29%
Gross profit per employeeDKK 323k · Denmark: DKK 375k
Staff costs per employeeDKK 396k · Denmark: DKK 385k

Medians of companies that filed annual reports for 2025 - 6 companies.

Competition

Run by chains (3+ places)7% · Denmark: 9%
Share of the 3 largest operators11% · 28 owners

No company runs more than one place of business here, an independent market.

New and established

Openings per 10,000 residents (12 months)0.47 · Denmark: 0.45
Average age of active businesses5.3 yrs · Denmark: 5.4
Younger than 2 years36% · Denmark: 49%
Older than 10 years11% · Denmark: 16%

A typical mix of new and established businesses.

Moving in and out

Moved here (3 years)0 · 12 months: 0
Moved away (3 years)0 · 12 months: 0
Net0

A move is a place of business closing and the same company opening one in another area within 90 days. Chains are left out.

Distance to the nearest one

Residents more than 5 km from one0 · 0%
More than 10 km0
Farthest parish (5,000+ residents)1.8 km · Sanderum Sogn (Odense)

Measured from each parish centre.

When businesses open and close

0204060Opened Jan: 23Closed Jan: 34JanOpened Feb: 19Closed Feb: 33Opened Mar: 22Closed Mar: 26MarOpened Apr: 16Closed Apr: 30Opened May: 19Closed May: 15MayOpened Jun: 16Closed Jun: 26Opened Jul: 17Closed Jul: 24JulOpened Aug: 22Closed Aug: 36Opened Sep: 15Closed Sep: 26SepOpened Oct: 20Closed Oct: 30Opened Nov: 13Closed Nov: 24NovOpened Dec: 12Closed Dec: 51
OpenedClosed

Per calendar month, 2021–2025.

Jobs

010203020172019202120232025Employees

Average number of employees reported in the annual reports of companies that file accounts, sole proprietorships are not included.

Map

Loading map…

Each dot is a place of business at its registered address. Click a dot to see the company.

Existing businesses (28)

NameAddressSinceEmployees

Enkeltmandsvirksomhed
J.L. Heibergs Vej 69, 5230 Odense M 2026 –

Anpartsselskab
Nyborgvej 309 1. th, 5220 Odense SØ 2026 –

Personligt ejet Mindre Virksomhed
Saxovej 44 1. tv, 5210 Odense NV 2026 –

Enkeltmandsvirksomhed
Egeparken 158 10. tv, 5240 Odense NØ 2026 –

Anpartsselskab
Buchwaldsgade 4 3. th, 5000 Odense C 2026 –

Anpartsselskab
Bjørnsvej 6 2. tv, 5200 Odense V 2026 –

Anpartsselskab
Kongensgade 69B 4. tv, 5000 Odense C 2026 –

Enkeltmandsvirksomhed
Glentevej 65 st. tv, 5000 Odense C 2025 –

Personligt ejet Mindre Virksomhed
Nyborgvej 189 st. mf, 5220 Odense SØ 2025 –

Personligt ejet Mindre Virksomhed
Øksnebjergvej 42, 5230 Odense M 2025 –

Enkeltmandsvirksomhed
Helgavej 26, 5230 Odense M 2024 –

Personligt ejet Mindre Virksomhed
Mølledammen 9, 5320 Agedrup 2024 –

Personligt ejet Mindre Virksomhed
Rulkehøjen 15A, 5260 Odense S 2023 –

Aktieselskab
Nyborgvej 240, 5220 Odense SØ 2023 –

Anpartsselskab
Dalumvej 42, 5250 Odense SV 2023 –

Personligt ejet Mindre Virksomhed
Sønderdalen 10, 5260 Odense S 2023 –

Enkeltmandsvirksomhed
Middelfartvej 601B, 5491 Blommenslyst 2022 –

Personligt ejet Mindre Virksomhed
Harlekinvej 4, 5270 Odense N 2022 –

Enkeltmandsvirksomhed
Bakketoppen 33, 5250 Odense SV 2022 –

Anpartsselskab
Ørbækvej 339A, 5220 Odense SØ 2022 –

Anpartsselskab
Thriges Plads 5, 5000 Odense C 2020 –

Anpartsselskab
Billedskærervej 16, 5230 Odense M 2020 –

Anpartsselskab
A.P. Rasmussens Allé 7, 5210 Odense NV 2020 –

Anpartsselskab
Blangstedgårdsvej 3, 5220 Odense SØ 2018 –

Anpartsselskab
Cikorievej 48, 5220 Odense SØ 2017 –

Anpartsselskab
Rødegårdsvej 203, 5230 Odense M 2010 –

Enkeltmandsvirksomhed
Annasholmsgade 34, 5000 Odense C 1999 –

Enkeltmandsvirksomhed
Groløkkevænget 4, 5270 Odense N 1998 –

Recently opened


J.L. Heibergs Vej 69, 5230 Odense M
Aug 2026

Nyborgvej 309 1. th, 5220 Odense SØ
Jun 2026

Saxovej 44 1. tv, 5210 Odense NV
Jun 2026

Egeparken 158 10. tv, 5240 Odense NØ
May 2026

Buchwaldsgade 4 3. th, 5000 Odense C
Apr 2026

Bjørnsvej 6 2. tv, 5200 Odense V
Mar 2026

Kongensgade 69B 4. tv, 5000 Odense C
Feb 2026

Glentevej 65 st. tv, 5000 Odense C
Dec 2025

Recently closed


Nyborgvej 427, 5220 Odense SØ
May 2026
after 3 yrs

Søballevej 35, 5270 Odense N
Dec 2025
after 10 yrs

Lupinvej 31, 5210 Odense NV
Oct 2025
after 0 yrs

Gartnerbyen 61 3. mf, 5200 Odense V
Dec 2024
after 1 yrs

Gammel Glentevej 3, 5000 Odense C
Dec 2024
after 5 yrs

Bjørnekæret 2A, 5270 Odense N
Dec 2024
after 1 yrs

Ejlskovsgade 15B 4. 1, 5000 Odense C
Dec 2024
after 0 yrs

Bispeengen 16, 5270 Odense N
Dec 2024
after 1 yrs

Comparable areas

Same type of area, similar population.

AreaResidentsActivePer 10kScore
Aalborg Kommune226,404271.255

Best spots inside Odense

Ranked by opportunity score for online store.

AreaActivePer 10kScore
5250 Odense SV Postcode20.848
5210 Odense NV Postcode21.146
5230 Odense M Postcode52.446
5260 Odense S Postcode21.043
5270 Odense N Postcode21.142
5000 Odense C Postcode50.940
Fredens Sogn (Odense) Parish42.035
5220 Odense SØ Postcode63.233

Population of Odense

Statistics Denmark
180k190k200k210k220k2011Q4 13Q3 16Q2 192022Q4 24Residents

Who lives here

Statistics Denmark · 2026
Children 0-14 15%
Young 15-24 15%
Adults 25-44 30%
Adults 45-64 23%
Seniors 65-79 13%
80 and older 5%

The line marks the average for Denmark.

Average age40.3 yrs · Denmark: 42.7
Disposable income per personDKK 258k · Denmark: DKK 288k
Families with children at home22% · Denmark: 25%
Higher education (age 25–64)53% · Denmark: 47%
Jobs located here115,587
Commute in / out every day38,496 / 30,792
Jobs per working resident1.07 · Denmark: 1.00

Roughly as many jobs as working residents.

Counts are places of business (production units) registered in CVR with a main branche code in this category. Businesses are placed by their registered address; trades like electricians often work across a wider area, use the radius view. Statistics updated 03.10.2026.