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Market snapshot

Car rental in Hele Danmark

50Balanced High confidence Denmark · 6,031,699 residents
Denmark only Within 3 km Within 10 km Within 25 km Within 20 km

There are 1,096 active businesses in the category “Car rental” in Hele Danmark - 1.8 per 10,000 residents.

That is about the same as similar-sized areas (median 1.8 per 10,000). With the typical density you would expect about 1,096.

In the last 3 years 309 opened and 268 closed (net +41).

The population is 6,031,699 and has grown 3.1% over 5 years.

Supply roughly matches similar areas.

Active now
1,096
-1 vs 12 months ago
Per 10,000 residents
1.8
similar areas: 1.8 · DK: 1.8
Opened / closed (3 yrs)
309 / 268
last 12 months: 91 / 92
Population
6,031,699
5-year change: +3.1%

Active businesses over time

Hele Danmark
05001,0001,5002014Q2 16Q3 18Q4 202023Q2 25Car rental

Openings and closures per year

050100150Opened 2017: 110Closed 2017: 582017Opened 2018: 117Closed 2018: 792018Opened 2019: 125Closed 2019: 922019Opened 2020: 84Closed 2020: 1032020Opened 2021: 84Closed 2021: 752021Opened 2022: 94Closed 2022: 962022Opened 2023: 106Closed 2023: 722023Opened 2024: 98Closed 2024: 942024Opened 2025: 109Closed 2025: 902025Opened 2026: 77Closed 2026: 642026
OpenedClosed

Why this score (50/100)

Room in the market50
Population growth50
Momentum50
Survival50
Financial trend50

50 = average. The score compares this area with others of the same type and size. How it's calculated

Financials

Median gross profit
DKK 113k
642 companies filed
Profitable
59%
gross profit trend -4.2%
050k100k150k200k20172019202120232025Hele DanmarkDenmark
Hele DanmarkDenmark

Only companies (ApS/A/S) publish accounts - sole proprietorships don't. Small companies usually report gross profit, not revenue.

Deeper numbers

Survival, trouble signs, competition and people for car rental in Hele Danmark.

Survival

Still open after 1 year90%
Still open after 3 years71%
Still open after 5 years55%

Businesses that closed in the last 10 years were open for 7.4 years on average.

Share of businesses started in the 10 years before each mark that were still open after 1, 3 and 5 years.

Trouble signs

Closed within 2 years of opening (last 12 months)16 · 17% of all closures
Companies with negative equity17%
Losses two years in a row23%

Equity and losses from annual reports 2025.

Financial health

Made a loss39%
Median equity ratio37%
Gross profit per employeeDKK 456k
Staff costs per employeeDKK 448k

Medians of companies that filed annual reports for 2025 - 642 companies.

Competition

Run by chains (3+ places)12%
Share of the 3 largest operators6% · 950 owners
30 places
22 places
14 places
9 places
6 places

New and established

Openings per 10,000 residents (12 months)0.15
Average age of active businesses12.5 yrs
Younger than 2 years17%
Older than 10 years46%

Distance to the nearest one

Residents more than 5 km from one936,253 · 16%
More than 10 km275,582
Farthest parish (5,000+ residents)16.4 km · Sankt Nikolai Sogn (Lolland)

Measured from each parish centre.

When businesses open and close

020406080Opened Jan: 57Closed Jan: 30JanOpened Feb: 41Closed Feb: 33Opened Mar: 48Closed Mar: 41MarOpened Apr: 40Closed Apr: 23Opened May: 50Closed May: 38MayOpened Jun: 34Closed Jun: 42Opened Jul: 33Closed Jul: 26JulOpened Aug: 39Closed Aug: 22Opened Sep: 39Closed Sep: 38SepOpened Oct: 43Closed Oct: 41Opened Nov: 35Closed Nov: 32NovOpened Dec: 32Closed Dec: 61
OpenedClosed

Per calendar month, 2021–2025.

Jobs

05001,0001,5002,00020172019202120232025Employees

Average number of employees reported in the annual reports of companies that file accounts, sole proprietorships are not included.

Existing businesses (1,096)

showing the 60 newest
NameAddressSinceEmployees

Aktieselskab
Karlskogavej 6A, 9200 Aalborg SV 2026 –

Personligt ejet Mindre Virksomhed
Vilhelm Thomsens Allé 31 1. th, 2500 Valby 2026 –

Anpartsselskab
Rydevænget 121 st. th, 8210 Aarhus V 2026 –

Anpartsselskab
Smedekærvej 35 st. th, 2770 Kastrup 2026 –

Enkeltmandsvirksomhed
Attartu 53, 3905 Nuussuaq 2026 –

Anpartsselskab
Ellehammersvej 22, 2770 Kastrup 2026 –

Anpartsselskab
Rolighedsvej 10, 7100 Vejle 2026 –

Anpartsselskab
Kanalholmen 16C, 2650 Hvidovre 2026 –

Anpartsselskab
Hundigevej 79, 2670 Greve 2026 –

Enkeltmandsvirksomhed
Jordbrovej 7 st. mf, 8200 Aarhus N 2026 –

Enkeltmandsvirksomhed
Nørrevej 2D st. tv, 3230 Græsted 2026 –

Anpartsselskab
Holstebrovej 19, 7830 Vinderup 2026 –

Personligt ejet Mindre Virksomhed
Frederiksgade 5B st, 7400 Herning 2026 –

Enkeltmandsvirksomhed
Hovedgaden 530, 2640 Hedehusene 2026 –

Anpartsselskab
Humlevej 29, 3450 Allerød 2026 –

Anpartsselskab
Søndergade 23A, 9320 Hjallerup 2026 –

Anpartsselskab
Industrivej 2, 4683 Rønnede 2026 –

Anpartsselskab
Fabriksvej 2, 9490 Pandrup 2026 –

Anpartsselskab
Njalsgade 21F 2, 2300 København S 2026 –

Personligt ejet Mindre Virksomhed
Bispetorv 1 2. 5, 9800 Hjørring 2026 –

Anpartsselskab
Bredalvej 35, 8722 Hedensted 2026 –

Enkeltmandsvirksomhed
Sara Helmsip Aqqulaa, 3913 Tasiilaq 2026 –

Anpartsselskab
Tornerosevej 127B, 2730 Herlev 2026 –

Interessentskab
Imeqarfik 10, 3912 Maniitsoq 2026 –

Anpartsselskab
Asger Jorns Vej 11, 8600 Silkeborg 2026 –

Anpartsselskab
Gammel Køge Landevej 491, 2650 Hvidovre 2026 –

Anpartsselskab
Teglvænget 9A, 7400 Herning 2026 –

Anpartsselskab
Njalsgade 21F 2, 2300 København S 2026 –

Enkeltmandsvirksomhed
Skovsmindevej 7, 8963 Auning 2026 –

Aktieselskab
Sdr. Havnegade 7, 6000 Kolding 2026 –

Enkeltmandsvirksomhed
Marius Olsenip Aqqusernga, 3910 Kangerlussuaq 2026 –

Anpartsselskab
Sandfærvej 1, 7500 Holstebro 2026 –

Anpartsselskab
Studiestræde 25B 2, 1455 København K 2026 –

Anpartsselskab
Ravnstrupvej 10, 4684 Holmegaard 2026 –

Aktieselskab
Lufthavnsboulevarden 5, 2770 Kastrup 2026 –

Aktieselskab
Amager Landevej 119, 2770 Kastrup 2026 –

Anpartsselskab
Hortensiavej 15, 2600 Glostrup 2026 –

Aktieselskab
Ny Lufthavnsvej 24, 8560 Kolind 2026 –

Aktieselskab
Passagerterminalen 10, 7190 Billund 2026 –

Aktieselskab
Ny Lufthavnsvej 100, 9400 Nørresundby 2026 –

Anpartsselskab
Langgyden 12A, 5580 Nørre Aaby 2026 –

Enkeltmandsvirksomhed
Ved Bølgen 5 2. tv, 7100 Vejle 2026 –

Anpartsselskab
Tårnfalkevej 16, 2650 Hvidovre 2026 –

Anpartsselskab
Assensvej 3, 9220 Aalborg Øst 2026 –

Anpartsselskab
Rungsted Havn 32, 2960 Rungsted Kyst 2026 –

Anpartsselskab
Dyrskuevej 9, 7323 Give 2026 –

Enkeltmandsvirksomhed
Grøfthøjparken 157H 1. th, 8260 Viby J 2026 –

Enkeltmandsvirksomhed
Trige Parkvej 3 st. th, 8380 Trige 2026 –

Personligt ejet Mindre Virksomhed
Skærbæksmøllevej 12, 5500 Middelfart 2026 –

Enkeltmandsvirksomhed
Møllevejen 19A 4. th, 8000 Aarhus C 2026 –

Anpartsselskab
Stigsborg Bakke 12, 9400 Nørresundby 2026 –

Anpartsselskab
Vesterlundvej 13, 2730 Herlev 2026 –

Anpartsselskab
Tjørnevangen 6, 2660 Brøndby Strand 2026 –

Anpartsselskab
Bolettevej 22, 9280 Storvorde 2026 –

Anpartsselskab
Rosbjergvej 21M, 8220 Brabrand 2026 –

Enkeltmandsvirksomhed
Arreskovvej 11, 5600 Faaborg 2026 –

Anpartsselskab
Vester Søvej 12, 9240 Nibe 2026 –

Enkeltmandsvirksomhed
Grejsdalsvej 5A st, 7100 Vejle 2026 –

Anpartsselskab
Bogensevej 2, 8940 Randers SV 2026 –

Enkeltmandsvirksomhed
Lundtoftegade 57 7. th, 2200 København N 2026 –

Recently opened


Karlskogavej 6A, 9200 Aalborg SV
Sep 2026

Vilhelm Thomsens Allé 31 1. th, 2500 Valby
Sep 2026

Rydevænget 121 st. th, 8210 Aarhus V
Sep 2026

Smedekærvej 35 st. th, 2770 Kastrup
Sep 2026

Attartu 53, 3905 Nuussuaq
Sep 2026

Ellehammersvej 22, 2770 Kastrup
Sep 2026

Rolighedsvej 10, 7100 Vejle
Sep 2026

Kanalholmen 16C, 2650 Hvidovre
Sep 2026

Recently closed


Birkerød Kongevej 56, 3460 Birkerød
Sep 2026
after 12 yrs

Nærum Hovedgade 1, 2850 Nærum
Sep 2026
after 11 yrs

Bondovej 18, 5250 Odense SV
Sep 2026
after 12 yrs

Svendborgvej 90, 5260 Odense S
Sep 2026
after 12 yrs

Odensevej 42, 5700 Svendborg
Sep 2026
after 9 yrs

Højgårdsvej 35, 8620 Kjellerup
Sep 2026
after 10 yrs

Trianglen 4, 6000 Kolding
Sep 2026
after 12 yrs

Strandvejen 220, 7000 Fredericia
Sep 2026
after 12 yrs

Other areas nearby

Ranked by opportunity score for car rental.

AreaActivePer 10kScore
Solrød Kommune Municipality20.883
Ishøj Kommune Municipality00.075
Sorø Kommune Municipality20.674
Egedal Kommune Municipality30.673
Brønderslev Kommune Municipality20.570
Rødovre Kommune Municipality92.069
Allerød Kommune Municipality41.568
Høje-Taastrup Kommune Municipality111.868

Population of Danmark

Statistics Denmark
5.2m5.4m5.6m5.8m6.0m6.2m2011Q4 13Q3 16Q2 192022Q4 24Residents

Who lives here

Statistics Denmark · 2026
Children 0-14 15%
Young 15-24 12%
Adults 25-44 26%
Adults 45-64 26%
Seniors 65-79 15%
80 and older 6%

Average age42.7 yrs
Disposable income per personDKK 288k
Families with children at home25%
Higher education (age 25–64)47%
Jobs located here3,130,116

Counts are places of business (production units) registered in CVR with a main branche code in this category. Businesses are placed by their registered address; trades like electricians often work across a wider area, use the radius view. Statistics updated 03.10.2026.