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Market snapshot

Cosmetics & perfume store in Gentofte Kommune

38Crowded High confidence Municipality · 75,241 residents
Municipality only Within 3 km Within 10 km Within 25 km Within 5 km

There are 19 active businesses in the category “Cosmetics & perfume store” in Gentofte Kommune - 2.5 per 10,000 residents.

That is about the same as similar-sized areas (median 2.2 per 10,000). With the typical density you would expect about 17.

In the last 3 years 3 opened and 6 closed (net -3).

The population is 75,241 and has grown 1.3% over 5 years.

More competition than similar areas, or a weak trend.

Active now
19
-1 vs 12 months ago
Per 10,000 residents
2.5
similar areas: 2.2 · DK: 2.6
Opened / closed (3 yrs)
3 / 6
last 12 months: 1 / 2
Population
75,241
5-year change: +1.3%

Active businesses over time

Gentofte Kommune
01020302014Q2 16Q3 18Q4 202023Q2 25Cosmetics & perfume store

Openings and closures per year

0246Opened 2017: 4Closed 2017: 12017Opened 2018: 3Closed 2018: 42018Opened 2019: 5Closed 2019: 02019Opened 2020: 2Closed 2020: 32020Opened 2021: 1Closed 2021: 32021Opened 2022: 3Closed 2022: 32022Opened 2023: 1Closed 2023: 12023Opened 2024: 1Closed 2024: 12024Opened 2025: 2Closed 2025: 32025Opened 2026: 0Closed 2026: 12026
OpenedClosed

Why this score (38/100)

Room in the market43
Population growth37
Momentum28
Survival67
Financial trend0

50 = average. The score compares this area with others of the same type and size. How it's calculated

Financials

Median gross profit
DKK -16k
7 companies filed
Profitable
0%
gross profit trend -19.5%
-500k0500k1.0m1.5m20172019202120232025Gentofte KommuneDenmark
Gentofte KommuneDenmark

Only companies (ApS/A/S) publish accounts - sole proprietorships don't. Small companies usually report gross profit, not revenue.

Deeper numbers

Survival, trouble signs, competition and people for cosmetics & perfume store in Gentofte Kommune.

Survival

Still open after 1 year89% · Denmark: 79%
Still open after 3 years61% · Denmark: 54%
Still open after 5 years35% · Denmark: 39%

Businesses that closed in the last 10 years were open for 6.5 years on average. · Denmark: 4.0

Share of businesses started in the 10 years before each mark that were still open after 1, 3 and 5 years.

Trouble signs

Closed within 2 years of opening (last 12 months)1
Companies with negative equity43% · Denmark: 39%
Losses two years in a row57% · Denmark: 36%

Equity and losses from annual reports 2025.

Financial health

Made a loss100% · Denmark: 52%
Median equity ratio19% · Denmark: 22%
Gross profit per employeeDKK -236k · Denmark: DKK 341k
Staff costs per employeeDKK 121k · Denmark: DKK 331k

Medians of companies that filed annual reports for 2025 - 7 companies.

Competition

Run by chains (3+ places)37% · Denmark: 35%
Share of the 3 largest operators42% · 14 owners
4 places
3 places

New and established

Openings per 10,000 residents (12 months)0.13 · Denmark: 0.38
Average age of active businesses12.2 yrs · Denmark: 10.2
Younger than 2 years5% · Denmark: 22%
Older than 10 years53% · Denmark: 34%

An established market: many businesses have been here for years.

Moving in and out

Moved here (3 years)0 · 12 months: 0
Moved away (3 years)0 · 12 months: 0
Net0

A move is a place of business closing and the same company opening one in another area within 90 days. Chains are left out.

Distance to the nearest one

Residents more than 5 km from one0 · 0%
More than 10 km0
Farthest parish (5,000+ residents)1.1 km · Maglegårds Sogn (Gentofte)

Measured from each parish centre.

When businesses open and close

012Opened Jan: 1Closed Jan: 1JanOpened Feb: 1Closed Feb: 2Opened Mar: 0Closed Mar: 0MarOpened Apr: 0Closed Apr: 0Opened May: 0Closed May: 0MayOpened Jun: 0Closed Jun: 0Opened Jul: 2Closed Jul: 2JulOpened Aug: 0Closed Aug: 0Opened Sep: 1Closed Sep: 1SepOpened Oct: 1Closed Oct: 2Opened Nov: 1Closed Nov: 2NovOpened Dec: 1Closed Dec: 1
OpenedClosed

Per calendar month, 2021–2025.

Jobs

02462018202020222024Employees

Average number of employees reported in the annual reports of companies that file accounts, sole proprietorships are not included.

Map

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Each dot is a place of business at its registered address. Click a dot to see the company.

Existing businesses (19)

NameAddressSinceEmployees

Interessentskab
Ordrupvej 50 1. tv, 2920 Charlottenlund 2025 –

Aktieselskab
Tuborg Havnevej 4, 2900 Hellerup 2023 –

Personligt ejet Mindre Virksomhed
Dalvej 35B, 2820 Gentofte 2022 –

Aktieselskab
Gentoftegade 50, 2820 Gentofte 2022 –

Enkeltmandsvirksomhed
Ordrupvej 37A st. th, 2920 Charlottenlund 2022 –

Anpartsselskab
Ved Renden 23, 2870 Dyssegård 2021 –

Anpartsselskab
Lyngbyvej 225, 2900 Hellerup 2019 –

Anpartsselskab
Ericavej 161B, 2820 Gentofte 2019 –

Enkeltmandsvirksomhed
Helsebakken 5, 2900 Hellerup 2018 –

Aktieselskab
Strandvejen 159, 2900 Hellerup 2016 –

Anpartsselskab
Ermelundsvej 38, 2820 Gentofte 2016 –

Kommanditaktieselskab/Partnerselskab
A N Hansens Alle 33 st, 2900 Hellerup 2014 –

Aktieselskab
Tuborg Havnevej 4, 2900 Hellerup 2014 –

Anpartsselskab
Dyrehavevej 45, 2930 Klampenborg 2010 –

Enkeltmandsvirksomhed
Jægersborg Alle 23, 2920 Charlottenlund 2007 –

Aktieselskab
Jægersborg Alle 24, 2920 Charlottenlund 2003 –

Enkeltmandsvirksomhed
Folkevej 22, 2820 Gentofte 2001 –

Aktieselskab
Gentoftegade 52, 2820 Gentofte 2000 –

Aktieselskab
Strandvejen 102H, 2900 Hellerup 1995 –

Recently opened


Ordrupvej 50 1. tv, 2920 Charlottenlund
Dec 2025

Hyldegårdsvej 23 st. tv, 2920 Charlottenlund
Sep 2025

Recently closed


Hyldegårdsvej 23 st. tv, 2920 Charlottenlund
Jun 2026
after 1 yrs

Strandparksvej 3, 2900 Hellerup
Oct 2025
after 8 yrs

Valeursvej 15, 2900 Hellerup
Jul 2025
after 8 yrs

Jahnsensvej 7B, 2820 Gentofte
Jul 2025
after 1 yrs

Comparable areas

Same type of area, similar population.

AreaResidentsActivePer 10kScore
Holbæk Kommune75,299101.349
Sønderborg Kommune73,874131.842
Gladsaxe Kommune70,869152.155
Slagelse Kommune80,856162.041
Skanderborg Kommune66,617192.954
Næstved Kommune85,276182.142

Best spots inside Gentofte

Ranked by opportunity score for cosmetics & perfume store.

AreaActivePer 10kScore
Vangede Sogn (Gentofte) Parish21.861
Maglegårds Sogn (Gentofte) Parish00.054
Dyssegård Sogn (Gentofte) Parish22.154
Jægersborg Sogn (Gentofte) Parish22.551
2820 Gentofte Postcode73.045
2920 Charlottenlund Postcode41.944
Helleruplund Sogn (Gentofte) Parish11.540
Ordrup Sogn (Gentofte) Parish43.239

Population of Gentofte

Statistics Denmark
68k70k72k74k76k2011Q4 13Q3 16Q2 192022Q4 24Residents

Who lives here

Statistics Denmark · 2026
Children 0-14 16%
Young 15-24 12%
Adults 25-44 20%
Adults 45-64 29%
Seniors 65-79 15%
80 and older 7%

The line marks the average for Denmark.

Average age43.2 yrs · Denmark: 42.7
Disposable income per personDKK 570k · Denmark: DKK 288k
Families with children at home29% · Denmark: 25%
Higher education (age 25–64)72% · Denmark: 47%
Jobs located here45,138
Commute in / out every day34,008 / 28,226
Jobs per working resident1.15 · Denmark: 1.00

Roughly as many jobs as working residents.

Counts are places of business (production units) registered in CVR with a main branche code in this category. Businesses are placed by their registered address; trades like electricians often work across a wider area, use the radius view. Statistics updated 03.10.2026.