Gifts, art & specialty shops in Sweden – where to open

Active in Sweden

1,834

1.7 per 10,000 residents

3-year change

+31.8%

12 months: +17.7%

Opened / closed (12 mo.)

338 / 62

Median revenue

SEK 1.3m

64% profitable

Deeper numbers

Survival, trouble signs, competition and people for gifts, art & specialty shops in Sverige.

Survival

Survival can't be calculated for Sweden yet: closures in Statistics Sweden's Business Register are only known from 1 January 2024.

Trouble signs

Closed within 2 years of opening (last 12 months)20 · 32% of all closures

Companies with negative equity6%

Losses two years in a row20%

Equity and losses from annual reports 2025.

Financial health

Made a loss35%

Median equity ratio48%

Revenue per employeeSEK 1.4m

Staff costs per employeeSEK 420k

Medians of companies that filed annual reports for 2025 - 383 companies.

Competition

Run by chains (3+ places)12%

Share of the 3 largest operators8% · 1,628 owners

	63 places
	41 places
	36 places
	26 places
	16 places

New and established

Openings per 10,000 residents (12 months)0.32

Average age of active businesses16.4 yrs

Younger than 2 years24%

Older than 10 years50%

Distance to the nearest one

Residents more than 5 km from one2,225,446 · 21%

More than 10 km1,012,482

Farthest neighbourhood (5,000+ residents)40.1 km · Gotland norra (Gotland)

Measured from each neighbourhood centre.

When businesses open and close

Opened

Per calendar month, 2021–2025. Not available yet: closures are only known from 1 January 2024.

Jobs

Average number of employees reported in the annual reports of companies that file accounts, sole proprietorships are not included.

Farthest from the nearest gifts, art & specialty shops

Towns with at least 10,000 residents, measured from the town centre – possible gaps in the local offer.

Town	Residents	Distance
Finspång	13,186	11.4 km
Ulricehamn	11,794	10.8 km
Kinna	15,507	9.1 km
Härnösand	18,236	8.7 km
Hudiksvall	16,792	8.1 km
Avesta	16,055	7.2 km
Nödinge-Nol	11,658	6.2 km
Kungsängen och Brunna	16,899	6.1 km
Oskarshamn	18,817	6.0 km
Skoghall	14,610	5.6 km

Active in Sweden over time

Openings and closures per year

OpenedClosed* 2026 so far

Best opportunities

Municipalities with room in the market.

Haninge kommun	76
Skurups kommun	75
Sigtuna kommun	74
Järfälla kommun	73
Sollentuna kommun	72
Kalmars kommun	72
Södertälje kommun	70
Botkyrka kommun	70
Upplands-Bro kommun	70
Österåkers kommun	69

Growing fastest

3-year change in active businesses.

Järfälla kommun	13	+117%
Enköpings kommun	10	+100%
Haninge kommun	11	+83%
Laholms kommun	9	+80%
Västerviks kommun	9	+80%
Kalmars kommun	9	+80%
Simrishamns kommun	10	+67%
Trollhättans kommun	8	+60%
Håbo kommun	8	+60%
Alingsås kommun	8	+60%

Declining

Municipalities where this type is shrinking.

Falköpings kommun	4	-20%
Mora kommun	5	-17%
Skellefteå kommun	9	-10%

All trends for this type →

Most per resident

Densest municipalities (15,000+ residents).

Simrishamns kommun	5.3
Kiruna kommun	4.5
Karlshamns kommun	4.4
Gotlands kommun	3.9
Håbo kommun	3.4
Laholms kommun	3.4
Sollefteå kommun	3.3
Leksands kommun	3.1
Mörbylånga kommun	3.1
Svedala kommun	3.0

Financials of companies filing accounts

Median revenueMedian result

Based on digitally filed annual reports from Bolagsverket. Sole traders don't file annual reports.

By year

Year	Filers	Median revenue	Middle 50%	Profitable
2025	383	SEK 1.3m	SEK 265k – SEK 4.0m	64%
2024	371	SEK 1.4m	SEK 296k – SEK 4.3m	64%
2023	330	SEK 1.4m	SEK 226k – SEK 4.0m	63%
2022	254	SEK 1.4m	SEK 179k – SEK 3.5m	65%
2021	34	SEK 2.4m	SEK 1.3m – SEK 5.8m	76%
2020	16	SEK 2.0m	SEK 1.2m – SEK 5.2m	88%
2019	7	SEK 1.8m	SEK 1.1m – SEK 3.7m	57%
2018	4	SEK 312k	– – –	25%
2017	2	–	– – –	–

By region

County (län)	Active	Per 10k	3-yr change
Blekinge län	32	2.0	+10%
Dalarnas län	57	2.0	+19%
Gävleborgs län	30	1.1	+11%
Gotlands län	24	3.9	+41%
Hallands län	75	2.2	+32%
Jämtlands län	37	2.8	+19%
Jönköpings län	66	1.8	+29%
Kalmar län	38	1.5	+36%
Kronobergs län	36	1.8	+57%
Norrbottens län	58	2.3	+26%
Örebro län	56	1.8	+22%
Östergötlands län	71	1.5	+27%
Skåne län	231	1.6	+28%
Södermanlands län	42	1.4	+17%
Stockholms län	407	1.6	+42%
Uppsala län	66	1.6	+38%
Värmlands län	56	2.0	+40%
Västerbottens län	56	2.0	+8%
Västernorrlands län	39	1.6	+22%
Västmanlands län	37	1.3	+42%
Västra Götalands län	298	1.7	+31%

What's included

Businesses whose main Swedish industry code (SNI 2025) starts with:

47.78… Detaljhandel med andra optiska artiklar utom fotoutrustning

Also found by searching: gifts, gaveartikler, brugskunst, interior, kunst, galleri, art gallery, souvenir, foto, photo shop